Improving client autonomy with a new B2B energy client space

Improving client autonomy with a new B2B energy client space

B2B | Energy | Redesign

B2B | Energy | Redesign

Role

Solo designer ;
Design and user research lead

Disciplines

User Tests, Research, Workshops, Interaction Design.

Team

Collaborated with PMs, tech lead and stakeholders.

Timeframe and scope

February 2024 to June 2024 Website rebuild.

quick PREVIEW

Project summary

Project summary

All you need to know

GazelEnergie, a leading B2B energy provider in France, relied on an outdated client space that was largely abandoned by users and internal teams, increasing dependency on customer support. As the sole product designer, I led a full redesign in two months alongside the PM and tech lead, rebuilding key user flows, adding mobile responsiveness, and modernizing the UI.

The outcome is a new self-service platform enabling SMEs, industrial clients, and energy managers of purchasing groups to manage their energy contracts autonomously.

A quick glance at the results

An efficient dashboard to keep track of overall consumptions, invoices and pending support requests

Details about this feature

Delivery point details

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Compare consumption between delivery points over time

Compare consumption between delivery points over time

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All data are in a table to manage high volume

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Asynchronous support requests

Less strain on customer support

The redesign led to…

+12%

Daily visits

+12%

Existing customer creating accounts

-23%

Customer support requests

FULL CASE STUDY

Comming soon

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© 2026 - Baptiste Laran

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